Monday, October 21, 2013

Hollywood must think bigger about China, says producer Janet Yang | Reuters

(Reuters) - With a few exceptions, Hollywood studios are moving far more slowly than Chinese companies in the world's second-largest movie market, said U.S. producer Janet Yang, whose works include "The Joy Luck Club" and "Shanghai Calling".  Many studios, like Paramount Pictures with its "Transformers" franchise, have been taking steps to appeal to China's fast-growing audiences by hiring Chinese actors or featuring Chinese products in their films.  Others are doing co-productions in China and some, like Dreamworks Animation, have forged nascent partnerships.

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