This story first appeared in the Oct. 25 issue of The Hollywood Reporter magazine.
OUR EDITOR RECOMMENDS
Are the Hollywood Film Awards ready for primetime?
That will be one of the questions hovering over the annual awards gala when it rolls out its red carpet Oct. 21 at the Beverly Hilton. The awards handicappers certainly will be watching to see howMatthew McConaughey handles the spotlight as he accepts best actor honors for Dallas Buyers Club and whether Sandra Bullock's bid for a second best actress Oscar, for her work inGravity, is gathering momentum.
But behind the scenes, executives from Dick Clark Productions also will focus on the event itself, assessing its viability as a broadcast entry that could join the ranks of other shows the company produces such as NBC's Golden Globe Awards and ABC's American Music Awards.
In August, DCP (which like The Hollywood Reporter is owned by affiliates of Guggenheim Partners) announced that it had invested an undisclosed sum in the Hollywood Film Awards that Carlos de Abreu created in 1997. "This is an unbelievable event with A-plus talent," Mike Mahan, president of Dick Clark Media, said at the time, adding, "While we have no plans to do TV this year, it's certainly something we are going to consider."
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